1. If branding targets prospects to recognize its product as having a solution to a problem, what problem does your brand address?
My brand "Bow-Stele" is a company in which creates and designs their own bows.
The Bow is a product that solves bad hair days for instance. Ive had days where my hair has looked a mess and i see how some girls have the same problems and we are all familiar with bows so thats how i came up with this product. I thought about what people already use but create it in a way thats interesting, and i love bows so i chose something i love too.
2. What solution does your brand offer?
My brand which is a bow company , can solve bad hair day problems because you can pin your hair back on messy hair days and dont have to worry about having your hair all over the place.
The bow not only pins it back solving hair day solutions but it also is very stylish. They come in all different sizes and aswell as designs and colors.
3. Does the brand clearly convey that message? Explain how.
Yes, the message that this brand conveys is that bows can be stylish yet helpful. Also, it also can be used with all hair types, curly, straight,wavey and even with your natural hair. Thats why as of today they are a popular hair accessory.
4. Do you identify with the message? Explain why.
Yes i do indentify with the message because i do agree that this hair accessory is stylish yet helpful and a very easy way to tie your hair back on rough hair days.Also, the apple logo on the top reminds me of my company because apple is always coming out with new technology and devices and the bows in my company are made differently and used on and on even when there are other hair things to use.
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